Posts About denim – Habilitate
Levi’s are celebrating their 150th anniversary this week. Here’s how they conquered to global denim market.
Cowboys, beatniks, hippies, preps, punks, and many others all know that there’s no better way to go anywhere than in a jean jacket.
White jeans get a lot of flak when really they should be celebrated as one of the most useful items of clothing around.
In the mid-1800s, denim was the purview of niche workwear; today, no other textile feels more central to our lives and identities. It’s an ascent worth celebrating.
I have been wearing jean shorts for my whole adult life and only just realised they are utterly ridiculous. This is my story.